PacLe'mond's Enhanced B2B Capabilities with MYOB Exo Integration

Website: Pac Le' Mond
Software: MYOB Exo, Web Ninja Integration
Business Type: Wholesale - Food Packaging, Hospitality, and Cleaning Supplies

Company Overview

PacLe'mond is a Canberra-based wholesaler, specialising in food packaging, hospitality, and cleaning supplies. With a central office and warehouse in Hume, PacLe'mond serves a wide area, including Canberra, the Alpine & Monaro regions, Yass Valley, and Goulburn. The company is dedicated to offering high-quality products and seamless service to its diverse B2B clientele.

Challenges

• B2B Platform Modernisation: PacLe'mond required a website upgrade to enhance its B2B capabilities while integrating smoothly with its MYOB Exo accounting software.
• Mobile Sales Support: With several sales representatives in the field, PacLe'mond needed a solution that allowed reps to place orders on behalf of customers while on the go.
• Enhanced Product Display: PacLe'mond aimed to feature selected products on their website’s homepage and display related products to improve the customer shopping experience.
• Customer-Centric Ordering: To provide a high-quality customer experience, PacLe'mond needed a system that allowed customers to access tailored information, including their unique pricing and order history.

Solution

PacLe'mond partnered with Web Ninja to implement an integration that met their evolving B2B needs:

• Automated Product Updates: Web Ninja's system automatically syncs featured products from MYOB Exo to PacLe'mond's website, ensuring the latest offerings are always prominently displayed.
• Related Product Grouping: The integration pulls product groups from MYOB Exo to display related items on product pages, helping customers find complementary products with ease.
• Sales Rep Module: Web Ninja’s Sales Rep Module empowers PacLe'mond’s team to place orders on behalf of customers while on the road, seamlessly syncing those orders back to MYOB Exo with accurate customer billing and shipping information.
• B2B Customer Portal: The integration allows wholesale customers to log in using their credentials, providing access to their specific pricing, backorder information, and past invoices. Customers can also use a "quick-pick" ordering feature for faster purchasing and create reusable order templates.

Results

• Advanced B2B Capabilities: PacLe'mond’s website now offers a robust B2B experience, enabling wholesale customers to access personalised pricing, order templates, and detailed order history—all synced with MYOB Exo.
• Improved Sales Efficiency: The Sales Rep Module allows PacLe'mond's sales reps to efficiently handle customer orders in the field, reducing delays and ensuring order accuracy.
• Enhanced Customer Experience: The ability to display featured and related products directly on the website improves product visibility and helps customers discover new items that suit their needs, leading to higher satisfaction.
• Streamlined Operations: By automating product and order sync between the website and MYOB Exo, PacLe'mond has minimised manual data entry, reduced the risk of errors, and improved overall business efficiency.

With Web Ninja's integration, PacLe'mond has elevated its B2B offering, providing a seamless digital experience that meets the needs of both their customers and sales team. This streamlined approach supports their growth and solidifies their reputation as a trusted partner in the food packaging and hospitality supply industry.